Aderans Establishes Strategic Partnership With Hair Club and Bosley to Launch BioGraft
New hair loss treatment technology expands companies’ patient reach
BEVERLY HILLS, Calif. – May 13, 2019 – Bosley, the largest hair restoration practice in the United States, and Hair Club, America’s leading provider of total hair solutions, today announced the launch of BioGraft. The breakthrough innovation combines both surgical and nonsurgical hair restoration for a dramatic transformation and is now available to patients nationwide.
By combining a less invasive surgical hair restoration technique called Follicular Unit Extraction (FUE) with Xstrands+, a state-of-the-art, nonsurgical solution, BioGraft provides patients with life-changing, natural-looking results. With FUE, the hairline is surgically recreated using donor hair from the back and sides of the head, while Xstrands+ fills in thinning areas on top and in the back to give a thicker look. Bosley doctors worked closely with Hair Club’s product development team to create this service that benefits a wide range of people.
With BioGraft, patients can:
- Have more volume with a natural-looking hairline.
- Enjoy a full head of seamlessly blended hair.
- Cut, color and style hair to achieve any desired look.
“BioGraft is one of the most exciting innovations in hair loss solutions because of its potential to regrow hair and thicken existing hair with two proven hair loss solutions,” says Ken Washenik, M.D., Ph.D., chief medical director of Bosley. Adds Rob Spurrell, CEO and President of Bosley, “For more than 40 years, Bosley continues to be a leader in hair restoration by pioneering new and proven technology to help our patients restore their hair with proven solutions. Our partnership with Hair Club will allow both companies to not only help people restore their hair, but help more people than ever before regain their confidence.”
Bosley and Hair Club are subsidiaries of Tokyo-based Aderans Co. Ltd., the world’s leading provider of total hair loss solutions, and are uniquely poised to offer BioGraft as sister companies. “There’s no other organization in the country that can offer this combined total treatment. By merging our technology with Bosley’s, we can extend the reach of our services,” shares Mike Nassar, CEO of Hair Club.
The vision for BioGraft comes from Yoshihiro Tsumara, president of Aderans Co. Ltd. after studying trichology. He says, “Aderans has a long tradition of helping both men and women regain their confidence from hair loss. Our philosophy is to offer total hair solutions for all types of hair loss sufferers. I asked Bosley and Hair Club to work together in synergy to create BioGraft so we can help more people than ever before.”
Founded in 1974, Bosley is the largest hair restoration practice in the United States. For more than 40 years, Bosley physicians have focused on the art and science of hair restoration for both men and women, utilizing innovative, artistic and scientific techniques. With more than 275,000 hair restoration procedures performed (with patients from all 50 states and 60 foreign countries), Bosley has helped hundreds of thousands find a permanent solution for their hair loss. For more information please visit www.bosley.com.
About Hair Club
Founded in 1976, Hair Club is North America’s number one provider of total hair solutions. For more than 40 years, Hair Club has helped hundreds of thousands restore their hair and transform their lives. Today, Hair Club has nearly 120 locations throughout the United States, Canada and Puerto Rico. For more information please visit www.hairclub.com.
Aderans Co. Ltd.
Aderans Company Limited is the world’s leading provider of total hair loss solutions. It produces wigs and haircare products for men, as well as offers advice through personal counseling in the area of hair growth and hair nurturing under the Aderans brand name. The company also offers custom-made wigs, as well as hair care and scalp care products and services for women under the Ladies Aderans brand; and ready-made and ready-to-wear wigs under the Fontaine brand name through department stores, directly operated salons, and distribution chains. In addition, it is involved in the provision of surgical hair restoration services under the Bosley brand name; and non-surgical hair restoration services for men and women under the Hair Club name. Aderans Company Limited was founded in 1968 and is headquartered in Tokyo, Japan. For more information please visit www.aderans.co.jp.
Andrew Spivak – AndrewS@Bosley.com